Brahmaki
12 monthsMonthly revenue€120,000€2.8M
ROAS2.1x7.2x
Conversion rate1.8%4.6%
+2,233%revenue growth
Performance marketing for fashion brands doing €50k to €2M+ a month.
For brands doing €50,000 to €2M+ a month, and serious about staying a brand while they grow.
A two person agency in Denmark. Meta advertising, Klaviyo and conversion optimisation, and nothing outside fashion. Ten years, more than a hundred brands, forty markets. The people who audit your account are the people who run it.
Book an audit →
Rated 5 stars
€150M+Revenue managed
100+Fashion brands
40+Markets
25Active clients
Yvonne SVogue Paris
Angel RucheHarper's Bazaar
BrahmakiElle
Sally SkoufisWWD
Client brands featured in
Badged partnersince 2019
Store builds& CRO
Certifiedmedia buying
Accredited partners
01Selected work
Three accounts, from the day we took them over.
Figures come from the client's own Shopify and Meta reporting. Before columns are the trailing period at handover.
Monica Nera
18 monthsAnnual revenue€4.6M€14.6M
ROAS2.2x9.8x
Conversion rate1.3%6.3%
+217%revenue growth
Angel Ruche
6 monthsMonthly revenue€34,000€680,000
ROAS1.8x6.4x
Conversion rate1.2%4.1%
+1,900%revenue growth
—Recently onboarded
Marame
UK, made in Portugal£200,000a month
Menswear and womenswear built on a purposeful wardrobe. Onboarded on their first collection and now preparing international expansion, with 38% returning customers.
Design by Si
Denmark£500,000+a month
One of the largest fashion brands in Denmark. New collections every Thursday, scaled across Meta and multi-platform with Klaviyo behind it. The account that taught us how to scale fashion.
UK sustainable label
Under NDA£38,000in week three
Launched three weeks before this figure. 30x blended return on roughly £1,100 of ad spend, with 6.3x on the menswear campaign.
02The ledger
Every number, with the screenshot behind it.
Twenty six results, each one backed by the Shopify or Meta capture it came from. Open a line to see it full size.
01 89.7M kr.≈ €12.0M Annual revenue · +38%
102,820 orders across the year at a 1.31% conversion rate.
02 38.73M kr.≈ €5.19M Annual revenue · +77%
97,000 orders at a 2.56% conversion rate.
03 28.07M kr.≈ €3.76M Multi-storefront · +73%
Total sales across several storefronts in one period.
04 26.58M kr.≈ €3.56M 90 days · +15%
29,250 orders inside a single 90 day window.
05 9.52M kr.≈ €1.28M Total sales
Selected period, with daily peaks above 1.5M kr.
06 $258,566≈ €238,000 Total sales · 3,043 orders
322,700 sessions over the period, with sales up more than twentyfold against the comparison window.
07 1.27M kr.≈ €170,000 Single day · +99%
1,290 orders in 24 hours at a 2.34% conversion rate.
08 1.25M kr.≈ €168,000 Single day · +286%
2,860 orders in 24 hours at a 7.27% conversion rate.
09 £142,869≈ €167,000 July 2026 · +14%
1,579 orders at a 1.76% conversion rate, with conversion up 64% on the month before.
10 1.09M kr.≈ €146,000 Total sales
Selected reporting period.
11 1.01M kr.≈ €135,000 Single day · +347%
2,320 orders in 24 hours at a 7.43% conversion rate.
12 $132,600≈ €122,000 July 2026 · +69%
1,218 orders, up 57% on the previous month, on 54,100 sessions up 85%.
13 830,417 kr.≈ €111,000 Year over year · +1,340%
Online store revenue against the same period last year.
14 $76,459≈ €70,000 90 days
223 orders in the window.
15 $72,134≈ €66,000 90 days
217 orders in the window.
16 300,600 kr.≈ €40,300 Single day · +518%
666 orders in 24 hours at an 8.45% conversion rate.
17 94,268 kr.≈ €12,600 Single day · +183%
Against the prior comparable period.
18 $12,887≈ €11,900 90 days
99 orders. An early stage account in its first quarter.
19 €10,257 One month · +44%
April 2023 against the prior month, early in a scale up.
20 €2,300,000 Monthly revenue
A single brand at peak monthly run rate.
21 €260,400 Monthly revenue
Monthly revenue for a contemporary label.
22 $257,000≈ €237,000 Record months
Back to back record months on one account.
23 €169,000 Single day
One day of revenue during a launch window.
24 £18,300≈ €21,400 Daily revenue
Scaled from £2,000 to £18,300 per day.
25 International Expansion and retention
Market expansion paired with retention flows.
26 Multi-brand Portfolio performance
Combined performance across a brand group.
Shown in each account's reporting currency. kr. is Danish kroner, converted at 7.46 to the euro. Euro figures are approximate, for scale only.
03Why fashion only
A generalist agency has to learn your category. We already live in it.
Four things that change the moment the product is clothing.
01
Visual language
Fashion is bought in seconds, on aesthetics. We build creative that reads as brand first and ad second, so performance does not cost you positioning.
02
Seasonal cycles
Inventory, drops and end of season dictate the calendar. We know when pre order pushes work, when urgency converts, and when to hold back.
03
Price architecture
Selling a €300 dress is not the same problem as selling a €30 basic. Exclusivity messaging, offer structure and discount discipline all change with the price point.
04
Market by market
A French customer does not behave like an American one. We have launched into 40+ markets and localise creative, offer and landing experience rather than translating them.
04What we do
Five things, done properly.
No SEO retainers, no social media management, no brand decks. The work that moves revenue.
01
Meta advertising
Campaign architecture, creative testing and daily optimisation on Facebook and Instagram. This is the core of most accounts we run.
02
Email and SMS
Klaviyo built properly. Welcome, browse and cart flows, post purchase, winback, and a campaign calendar that respects the drop schedule.
03
Conversion optimisation
Custom Shopify sections, product page work, landing pages and checkout flow testing. Traffic is only worth what the store does with it.
04
Creative direction
Ad concepts, scripts and copy written for fashion. We brief and direct, and we work with your existing assets and shoots.
05
Market expansion
Launching into new territories across Europe, the UK, MENA and beyond, with the offer and creative adapted rather than copied.
Platforms we run
05Who you work with
Two people. No account managers, no juniors.
That is the whole reason we cap how many brands we take on.
Elias Fundal
Founder & CEO
Started in luxury retail at sixteen, which is where the interest in how fashion actually sells began. Founded Fundal Media in 2016. Leads strategy, creative direction and every client relationship.
Frederik
Partner & Head of Media Buying
Runs the technical backbone of every account. Deep on Meta, TikTok, Pinterest and Google Ads, and the person behind the structure and daily optimisation of the campaigns.
Markets we have launched into
FranceItalyUnited KingdomUnited StatesGermanySwitzerlandNetherlandsBelgiumSwedenDenmarkAustriaLuxembourgMonacoIcelandUAESouth AfricaAustraliaJapanand more
06The first six months
What working with us looks like.
01Week 1
Audit and strategy
We audit your Meta account, Shopify data and creative library, then send a written strategy before you have paid anything.
02Week 2 to 3
Build and launch
Full funnel goes live. Prospecting, retargeting and retention flows, with creative already written and structured.
03Month 1 to 3
Optimise and scale
Daily monitoring, weekly optimisation, calls every two weeks with Elias. Live dashboard and a written report every month.
04Month 3 onward
Compound
New channels, audiences and markets as performance compounds. Most accounts hit their strongest stretch between month three and six.
07In their words
Founders we work with.
They do not just run ads. They understand our brand DNA, our customer psychology, and how to tell our story in a way that actually converts.
They helped us expand into four new European markets with localised strategies that actually worked. Best investment we have made in our growth.
Their guidance on positioning, creative and customer journey has been invaluable. We have seen 400%+ growth while keeping the brand exclusive.
08Questions
Before you book.
What does it cost?
A monthly retainer rather than a project fee, scaled to the size of the account. We give you the number on the call once we know what the work actually involves, and there is no charge for the audit or the written strategy that comes with it.
Who owns the ad account and the data?
You do, always. We work inside your Business Manager and your Klaviyo, never our own. If we stop working together you keep every campaign, audience, flow and pixel with no export needed.
How quickly do we see something?
Campaigns are usually live in week two or three. You get a real read on performance by week four to six. Most accounts hit their strongest stretch between month three and six.
Do you handle creative?
We direct and write it. Concepts, scripts, hooks and copy come from us, built around your existing shoots and UGC. If something is missing we brief it, and we can bring in a photographer or editor where it is needed.
What if we are under 50k a month?
Tell us on the call. We sometimes take smaller brands on a lighter consulting basis when the product and positioning are clearly there, but we will say so honestly rather than sell you a retainer you do not need yet.
How many brands do you take on?
A capped number. Two people run every account personally, so the ceiling is real. If we are full we will tell you rather than stretch.
09Next step
Book an audit.
Thirty minutes with Elias. We look at your account together and you leave with a written strategy inside seven days, whether or not you work with us.
- Elias Fundal
- elias@fundalmedia.dk
- Frederik
- frederik@fundalmedia.dk
- Based in
- Callisensvej 36, Hellerup
- Working across
- Europe, UK, US, MENA
Who this is for
Fashion brands doing roughly €50k to €2M+ in monthly revenue, with product and fulfilment already working, looking to scale paid acquisition without losing the brand. If you are earlier than that, say so on the call and we will point you somewhere useful instead.